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To obtain the certificate, participants must log in for each of the sessions. A discount is available for additional attendees from the same company. For these special prices please contact Lloyd Tucker.
Effectively managing a technical communication group involves a unique set of skills: clearly communicating expectations regarding a job, effectively evaluating performance, developing and communicating a strategic vision for your group, making a business case for proposed projects, and selling the services of your group. Technical Communication Manager helps you develop these skills.
This certificate program develops these skills through a combination of discovery exercises (which leverage your existing knowledge), formal presentations (which describe the "must knows"), and action planning segments, which give you a chance to consider how you'll apply what you learned back on the job.
Thursday, 11 October
10:30 AM–Noon EDT (GMT-4)
Presented by Saul Carliner
Using interactive exercises, mini case studies, readings (performed between the first and second sessions), and online presentations, learn how to establish clear expectations with workers by first clarifying your own expectations regarding a particular position, conducting an effective job search, and writing an effective performance plan.
Thursday, 18 October
10:30 AM–Noon EDT (GMT-4)
Presented by Saul Carliner
This session completes the unit on effective performance. Once again, using interactive exercises, mini case studies, readings (performed between class sessions), and online presentations, learn how to provide interim coaching on performance, prepare and present a performance appraisal, and advise workers on career-related issues.
Thursday, 25 October
10:30 AM–Noon EDT (GMT-4)
Presented by Saul Carliner
Through an interactive discussion and debriefing based on a case study and readings prepared before class, this session explores the role of a strategic plan in the long-term health of a technical communication group, and explains how to prepare one.
Thursday, 1 November
10:30 AM–Noon EDT (GMT-4)
Presented by Saul Carliner
After distinguishing a business case from strategic plans and other planning processes, this session describes the four parts of a strategic plan and how to prepare each. Readings about business cases and of a sample business case before class prepares participants for this discussion.
Thursday, 8 November
10:30 AM–Noon EST (GMT-5)
Presented by Saul Carliner
Continuing the conversation from the previous session, this session concludes the exploration of how to prepare a business case. In this session, the discussion of the four parts of a business case continues, along with a discussion of return–on–investment, and the debriefing of an assignment in which participants prepare a business case.
Thursday, 15 November
10:30 AM–Noon EST (GMT-5)
Presented by Saul Carliner
After debriefing a pre-class assignment, this session explains the role of marketing for internal technical communication groups, presents some general strategies for marketing, and suggests a number of specific tactics for promoting a technical communication group.
Saul Carliner is an associate professor of educational technology at Concordia University in Montreal, where his teaching and research focus on the management of workplace communication and learning groups, and communication for the workplace and related management and evaluation issues. Also an industry consultant, he provides strategic planning services to organizations like Alltel Wireless, Montreal Holocaust Memorial Centre, IBM, and several government agencies. Among his publications are the best-selling Training Design Basics, Designing e–Learning, Advanced Web–Based Training (with Margaret Driscoll), and articles which won the Frank R Smith Outstanding Article Competition in 2000 and 2001. He is a board member of the Canadian Society for Training and Development, past Research Fellow of the American Society for Training and Development, and a Fellow and past international president of STC.